︎︎︎ Back



Oink, a browser extension that prevents you from making impulse purchases online.


It works by learning about your personal goals, reminding and motivating you to achieve them whenever you enter an e-commerce website and then preventing any impulse purchases.


Why?

44% Americans make an impulsive purchase every month. Oink is designed to help people understand what their financial goals are and how they can better use their money.


Etymology

I thought of the early form of saving money which is piggy banks. Oink is reminiscent of that feeling by reminding you that there are more important things to save money for.




Deliverables


Product design
Illustration
Motion design

Applications

Figma
After Effects
Illustrator

Time frame

6 weeks



Marketing landing pages




Onboarding



 


Using the plug-in







Complete case study coming soon. Click through the experience here.