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Anny, a CBT based anxiety management app


Helping people suffering from anxiety and anxiety related symptoms using methods from Cognitive Behavioral Therapy (CBT).



Problem



Creating a holistic, accessible platform to help with anxiety in a situation where professional help is not available immediately.

It started with a personal experience where CBT based methods were only available in a physical book which was inconvenient for recording symptoms.














Deliverables

User research
UX design
A/B testing
Lean branding
Motion design
Illustration


Collaborators



Solo project

Time frame

15 weeks

Applications

Figma
Miro
After Effects
Illustrator












Click through the app below︎︎︎











Process




















1.1 Desk research










Understanding CBT and anxiety︎︎︎


What is CBT?
A short-term, goal-oriented psychotherapy treatment that takes a hands-on, practical approach to problem-solving.

The goal
Help change patterns of thinking or behavior that are behind people’s difficulties, and so change the way they feel.





















Interviewees

Questions










Key responses









Synthesis



From the interviews I grouped responses into five distinct categories and focus points:



1. Understanding of therapy

2. Experience of anxiety

3. Kinds of anxious thoughts 

4. Physical symptoms of anxiety

5. Things that improve their mood

6. What helps their anxiety specifically



From these response groups I picked out commonly occurring themes.

Some examples are “Talking to others improves mood” or “Feelings of accomplishment or self improvement reduces anxiety”.

4. 












How might we? 

I used the interview results to understand opportunity areas and used those to help me sketch features for the product that would answer key “How might we” questions.











2.1 Prototyping












Full case study coming soon.

















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